Founder. Creator. Embrowerment®
Eye Zone Expert I Founder Wink Brow Bar I Biomedical Science Graduate dedicated to advancing evidence - based education for the eye zone.
A modern authority in Brow Artistry and beauty Education
Umbreen Sheikh is the founder of Wink Brow Bar and the creator of Embrowerment®, redefining brow and Eye Zone aesthetics through method, science, and precision.
A licensed cosmetologist with a background in Biomedical Sciences from King’s College London, Umbreen is recognized for her disciplined, long-term approach to beauty. Her work spans studio practice, proprietary methods, and professional education.
She has been widely featured for her expertise and industry innovation in Vogue, Allure, The Hollywood Reporter, and more.
The Eye Zone Journal
Evidence-based insights on brows, lashes, and the skin around the eyes, translating peer-reviewed scientific research into practical guidance for beauty professionals and consumers